At PVR Director's Cut we reimagine the movie-going experience by continuing to reinvent ourselves in keeping up with the times and the ever-changing entertainment landscape to make our brand aspirational and accessible. We take pride in our strategically located cinemas and we continuously invest in introducing premium formats, comfortable seating, sound, projection, ambience, and food & beverage to meet evolving consumer expectations so that our patrons have a memorable experience every time they visit our cinemas.